Square Enix at Toy Fair 2012

Some of you out there may not have seen much from Square Enix' toy division, or even known that Squenix has a toy division. Most accurately, it's called Square Enix Products, and they produce figures and toys for a wide array of game franchises, not just for Squenix properties.

With the New York Toy Fair last week, the company took the time to set up some displays of their new action figures for 2012, and Square Enix events manager Wilbur Lin and a cameraman walked through the big ones to share with the fans. All eight videos are now available on the Squenix Members Blog, and if you're a gaming, toy-collecting nerd like I am (or would be if I had more money), I would bet that there's at least one franchise shown there that you play. Square Enix is producing figures this year from the universes of Uncharted, Metal Gear Solid, Street Fighter, God of War, Halo, Mass Effect, and Arkham Asylum.

For those who just care about the Final Fantasy toys, the final video shows large, articulating figures of Lightning and Serah in their Final Fantasy XIII-2 costumes, and some smaller chibi figures of Cloud, Squall, and Yuna. The chibis come in packs of two of the same character, with different costumes and/or props, and have changeable expression faces (three pre-made, and one blank that you can draw yourself). I know what you're thinking - why would you ever need a face for Squall other than the totally blank one, right? Ha! Anyway, the two packs of the chibi characters appear to be set to retail at $19.99, and Lightning and Serah will be set for $54.99 apiece - a bit staggering, since I paid $14 for Final Fantasy XIII new, but the figures really do look pretty neat if you're a big fan.

Source: Square Enix Members, Square Enix Shop